Lab2Market Initiative - Managerial Thinking for Technologists

Oregon’s Lab2Market Initiative - National Science Foundation

Partnerships for Innovation Program

Short Course: Managerial Thinking for Technologists

Portland State University
September 6 – 9, 2005
2:00PM – 4:30PM
Classroom: Neuberger Hall (NH) 454

September 6 downloads. Elevator pitch and NGL update.
September 7 downloads: Summers' slides and Ryback's slides.
September 8 downloads: Alta Biomedical, McFeeters-Krone's slides, Newman's slides.
September 9 downloads: Mark Paul's slides, How to maximize revenue (a chapter from "The Entrepreneur's Survival Guide")
Short course evaluation, please fill out and send to Candace. Thanks!

Web links to archived material (active about one day after the class):
Tuesday Sept. 6, Wednesday Sept. 7, Thursday Sept. 8, and Friday Sept. 9.


Final syllabus and some case studies are available.

For remote participants, Live Streaming Video over the Internet will be available, test here and during the class times it will be available here. You will need you will need Windows Media Player 9 or higher and a broadband (LAN, DSL, or Cable) internet connection.

This Short-Course will provide the fundamental terminology and concepts to the participating undergraduates, graduates, faculty, staff, and interested people from the community who want to learn more about the commercialization process. The course also targets Innovators who plan to participate in the Lab2Market Technology Disclosure Competition on October 14, 2005. At least one member of each innovation team planning to enter a technology in the Technology Disclosure Competition must participate in this Short Course to have their technology qualify for the Competition.

This Short Course will provide the fundamental terminology and concepts associated with the technology commercialization process. Participants also will practice their “elevator pitches” that will be presented at the Technology Disclosure Competition if their technologies are selected for the Competition.

Learning during the Short-Course will be very interactive in contrast to typical commercialization seminars in which material is delivered in traditional lecture format. This means that the participants are expected to complete the assigned readings before each class session.

Recent business case studies and articles documenting the challenges confronted during the commercialization of new technologies will be analyzed. The featured companies in the case studies provide valuable insights—either due to success or failure—in content areas such as: business model development; IP management; financing; and technology alliances, marketing, and launch.

When: Sept 6 – 9, 2005, each day at 2:00 – 4:30 PM

Where: Portland State University, Classroom NH 454
For remote participants, live video streaming will be available

Cost: Free (except for the cases and articles that have a fee)

Register by Sept. 1, 2005 by sending your name and complete contact information to

Candace Clement. Questions? Call Candace at 503-504-9095.

Candace Clement will then send you a list of the cases and articles and how to obtain them, so register early!

Download the syllabus (September 12) here. Please read the syllabus and the assigned material!

Some of the material to be used in the course:
Next-Generation Lithography
AcryMed: A Silver Lining in the Dark Cloud of Patent Infringement (version September '05)
IntelliSense: The Lifecycle of a High-Tech Startup

 

This material is based upon work supported by the National Science Foundation under Grant No. 0438736.

Any opinions, findings, and conclusions or recommendations expressed in this material are those of the author(s) and do not necessarily reflect the views of the National Science Foundation.


Portland State University - Oregon's Lab2Market Initiative - NSF
April 1, 2006